FreshCut

About FreshCut

{"time":1704990728004,"blocks":[{"id":"tBVNQi1pZC","type":"header","data":{"text":"Highlights","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"6Bxbk70HNt","type":"list","data":{"style":"unordered","items":["The web3 “Twitch” of short-form gaming content, community and creators","FreshCut Diamond ($FCD) community token powers the FreshCut platform and ecosystem","Backed by \u003cb\u003eGalaxy Interactive, Animoca Brands, Republic Crypto\u003c/b\u003e, and many more"]},"tunes":{"alignment":{"alignment":"left"}}},{"id":"X6j-nlOlLc","type":"header","data":{"text":"Product","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"MnasaPpqJ2","type":"header","data":{"text":"The Home for Short Form Gaming Content","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"sZn8kdwDry","type":"paragraph","data":{"text":"FreshCut is building the home for the gaming community’s freshest video moments. The team is focused on solving two things:"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"u9aKr1zjN8","type":"list","data":{"style":"ordered","items":["Fixing broken discovery and gaming content fragmentation","Rethinking how the revenue gets distributed to all contributors in a community platform -- by integrating web3 technologies like the FreshCut Diamonds token ($FCD) to empower users."]},"tunes":{"alignment":{"alignment":"left"}}},{"id":"RL2MJ6Y4lW","type":"paragraph","data":{"text":"FreshCut has developed an innovative, short-form gaming content experience in its web and mobile apps. Currently, FreshCut is integrating a proprietary Web3 wallet as well as engage-and-earn and create-and-earn mechanics to the app. Following on to the Web3 rewards layer, FreshCut will launch creator tipping - a product that provides 90% of tips back to creators, while the remaining 10% goes to the FreshCut community treasury."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"2no54mZ_MC","type":"image","data":{"file":{"url":"https://assets.polkastarter.com/i0omdfx4q83w87tq0spiqapa44b6"},"caption":"","withBorder":false,"stretched":false,"withBackground":false,"url":"https://assets.polkastarter.com/i0omdfx4q83w87tq0spiqapa44b6"}},{"id":"QD_RVn6azg","type":"header","data":{"text":"Problem","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"G6WE5cPiub","type":"header","data":{"text":"Web2 Platforms Take Advantage of Creators","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"vD2Ur7DFQA","type":"paragraph","data":{"text":"The gaming content business is a \u003cb\u003emultibillion-dollar industry\u003c/b\u003e. Mega social-video platforms like TikTok, YouTube, and Instagram are expected to generate $100 billion or more in income, yet only a small portion of that cash is returned to its artists and consumers. The community is what makes these sites important, yet they get nothing in return. Furthermore, there is no designated home for gaming material; it is dispersed among various platforms that aren't designed for short-form or game content."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"80366NOAQo","type":"paragraph","data":{"text":"What if the gaming community instead had a network and platform, a dedicated home, in which they could participate and get concrete value and rewards for their position, involvement, and contributions in a community? FreshCut is recreating the old web2 world of social media and video firms that profit from 'free' content from artists and 'free' interaction from fans and followers."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"jhL1xXAFj7","type":"header","data":{"text":"Solution","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"e3klVM5oXA","type":"header","data":{"text":"An Ecosystem and Community Token for Gaming Fans and Creators","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"zeDJx00q_e","type":"paragraph","data":{"text":"FreshCut is a web3 game content platform and community for artists and enthusiasts. FreshCut Diamonds, a community token based on the ERC-20/Polygon standard, will release the power of the community and uncover value that has previously been concentrated in the hands of older web2 platforms."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"GYxiPG19Tx","type":"paragraph","data":{"text":"The FreshCut platform and ecosystem rely heavily on $FCD. Users may earn $FCD and use it towards community membership advantages, involvement with their favorite artists, patronage/tipping, and access to the FreshCut network of events and experiences."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"jxr4BISylA","type":"paragraph","data":{"text":"FreshCut, unlike Twitch, is focused on short-form content. FreshCut, unlike TikTok or YouTube, is made for gamers. FreshCut lets creators retain 90% of their revenues while giving 10% to the community treasury, unlike older Web2 platforms, which require artists to pay up to 70% of their earnings to platforms."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"S2bOaw58Pw","type":"image","data":{"file":{"url":"https://assets.polkastarter.com/9mqqm858lm73r4p25t0twhz2kl9o"},"caption":"","withBorder":false,"stretched":false,"withBackground":false,"url":"https://assets.polkastarter.com/9mqqm858lm73r4p25t0twhz2kl9o"}},{"id":"GQGdp4bafT","type":"header","data":{"text":"Business Model","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"F_AsmId-UJ","type":"header","data":{"text":"Transaction Fees, Advertising and New Digital Product Lines","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"L9loIE2_PV","type":"paragraph","data":{"text":"FreshCut’s business model in the near term will be driven by platform fees. FreshCut will first disrupt legacy web2 social-video platforms and share 90% of tipping on-platform to creators; by way of comparison, web2 platforms take close to 20-50% of creator patronage fees (i.e share 50-80% to creators). The more successful creators are on FreshCut, the better creators can focus on their content craft and engage with fans, which drives more creator and fan engagement and growth, sparking a virtuous cycle. The remainder of fees go into the community treasury, for operations and other platform needs. In the future, FreshCut will plan for other revenue lines including advertising and other digital fan and creator entertainment products with a promise to provide superior share to creators and the community than legacy web2 providers do today."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"iTcTAmWpQ9","type":"header","data":{"text":"Market","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"2zr29JmvMX","type":"header","data":{"text":"Short Form Content is in High Demand","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"jA4mjcPNLe","type":"paragraph","data":{"text":"At the end of 2020, there were over 87 million gaming content channels across Twitch and YouTube. The social-video game segment has been growing consistently, over 40% year-over-year for the last three consecutive years, surpassing 120 billion hours of annual watch time in 2020 and generating tens of billions of dollars in revenue."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"5S1x97r7KT","type":"paragraph","data":{"text":"According to a 2020 Google survey, 34% of gaming content viewers do not watch live streams and prefer on-demand videos. As long-form content continues to grow, short-form content will grow in response. The desire to “catch up” and “see what you missed” by fans will always be a need, especially as fans have fewer hours dedicated to watching content. There’s a growing need for a dedicated home for short-form gaming content."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"JWxu6uTemb","type":"paragraph","data":{"text":"However, monetization remains a challenge for creators. For example, creators on Instagram take home $0 for their millions of followers and viewer engagement. On other social platforms like TikTok, creators are making at most single-digit dollars. Furthermore, consider revenue share economies -- the average web2 platform's take rates range from 30-55%."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"rr4t8dUwCB","type":"image","data":{"file":{"url":"https://assets.polkastarter.com/glelahwtcw5t2od3gtp1kvk22ki7"},"caption":"","withBorder":false,"stretched":false,"withBackground":false,"url":"https://assets.polkastarter.com/glelahwtcw5t2od3gtp1kvk22ki7"}},{"id":"Qkp98ORDoA","type":"header","data":{"text":"Investors","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"shyp1PrTp5","type":"header","data":{"text":"Backed by Leading VCs, Strategics, and Operators","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"vpa-PP871s","type":"paragraph","data":{"text":"The FreshCut Ecosystem is backed by the following institutional investors.\n"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"2XLnouJcfc","type":"image","data":{"file":{"url":"https://assets.polkastarter.com/mcm3shbsvp2xz38c7ravv803p1ld"},"caption":"","withBorder":false,"stretched":false,"withBackground":false,"url":"https://assets.polkastarter.com/mcm3shbsvp2xz38c7ravv803p1ld"}},{"id":"ZwvObwDMPw","type":"paragraph","data":{"text":"\nAngel investors include executive-level individuals from organizations including \u003cb\u003ePUBG, Kowloon Nights, the NBA, Epic Games, Friends with Benefits, Pinterest\u003c/b\u003e, and more."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"_i7qBfCR3U","type":"header","data":{"text":"Team","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"6_Ab4xlvKq","type":"header","data":{"text":"Extensive Experience in the Gaming Content Industry","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"oOuzkMPhv8","type":"paragraph","data":{"text":"FreshCut is led by former Twitch and Xbox leaders with extensive experience across the vast multiverse of gaming creators and content."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"4o3_ahW6jn","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"LcjA-OhE_0","type":"paragraph","data":{"text":"10+ year gaming and creator economy industry leader. Previously Head of Global Business Development \u0026amp; Strategic Partnerships at Twitch. Led commercial relationships with major gaming companies, esports leagues, social platforms and other creator ecosystem service providers. Prior role at Xbox Studios supporting publishing and development for major IP \u0026amp; franchises (Halo, Gears and others) and spearheading Xbox’s esports program.\nExperience: Twitch, Microsoft"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"c420aE536M","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"ep7gc2Lfr-","type":"paragraph","data":{"text":"Product development expert with deep experience building for gaming creators and their communities at Twitch. Led all product integrations for core creator software and services that enabled streaming and monetization for millions of creators.Experience: Twitch, Microsoft, MIT"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"xnR49jwXij","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"OjHnXJ8RY0","type":"paragraph","data":{"text":"Creator industry veteran and early Twitch leader who played an essential role in building and scaling Twitch’s creator program to over 30,000 Partners, driving Twitch to initial landmark 100MM MAU milestone. He also led Twitch’s Publisher \u0026amp; Developer team and is a Forbes 30 Under 30 alumni, lifelong gamer. Spends most of his free time as an active member in the NFT community.\nExperience: Twitch, Manticore Games"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"PXho7RtIoP","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"RReyw1AIAz","type":"paragraph","data":{"text":"20+ year technical leader with a focus on software infrastructure, audio \u0026amp; video platforms, and growing high-performance engineering organizations.\nExperience: PlutoTV/Viacom, Replicated, Verizon, Sony"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"t29twZSPE-","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"ll2KYKwwer","type":"paragraph","data":{"text":"Deep experience across multiple blockchain/web3 verticals such as private chains, decentralized identity, and more. Specialty experience includes critical systems and security infrastructure.\nExperience: Avaleris, GuestLogix, Peer Ledger"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"QsDfymbBxP","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"f2bOghEAWD","type":"paragraph","data":{"text":"Extensive experience and active leader in the web3 community. Advisor to several DAOs including Recess and Pangea. Founded a community entertainment app and worked at several early-stage tech startups.\nExperience: RecessDAO, ButterflyDAO, Kinetica, ForgeRock"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"ObyaEvxNya","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"0hag6FqqP1","type":"paragraph","data":{"text":"Extensive global finance, operations and M\u0026amp;A experience from Moelis \u0026amp; Company and an emerging ecommerce startup. Led strategic advisory on major transactions spanning gaming, media, consumer, lodging, and healthcare.\nExperience: Moelis \u0026amp; Company, Skylar"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"34M8-ZZmNQ","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"kT028yiLHQ","type":"paragraph","data":{"text":"Eight year career in management consulting and financial services advising businesses and company founders on strategy, operations, and capital management.\nExperience: Goldman Sachs, Deloitte Consulting"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"81WrPn36s2","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"I_ngUQtS2a","type":"paragraph","data":{"text":"Product design expert with a focus on user-centric design. Extensive experience across mobile and web UI/UX, designing simple, elegant experiences for social communities.\nExperience: Reddit, Achievers"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"pkS1-ybuw7","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"iD3D2shHtZ","type":"paragraph","data":{"text":"Over 15+ years in the IT industry. Expert in cloud environments and backend architecture. Major contributor to backend infrastructure and services at PlutoTV that is processing hundreds of terabytes daily. Hands on developer.\nExperience: PlutoTV, Viacom"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"GokcMYHRP2","type":"header","data":{"text":"Advisors","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"ePEnVqRlNe","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e, Co-founder \u0026amp; former COO Twitch | Founder \u0026amp; CEO, Metatheory | Co-Founder \u0026amp; Vice-Chairman Gold House"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"JWVsME0pmz","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e, Co-founder, Partner, Republic Crypto"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"DKsHHgxyO5","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e, Web3 Gamer, Streamer, YouTuber \u0026amp; Co-Founder of Loot Squad"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"ot2APdbACV","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e, Web3 Content Creator, Streamer, and YouTube Creator"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"ibVyoTC6mI","type":"paragraph","data":{"text":"\u003cb\u003e\u003c/b\u003e, Web3 investor, co-founder, Ex Populous"},"tunes":{"alignment":{"alignment":"left"}}},{"id":"soJ37dYIku","type":"header","data":{"text":"Token Utility","level":6},"tunes":{"alignment":{"alignment":"left"}}},{"id":"oH1T4x7yUW","type":"header","data":{"text":"$FCD Powers the FreshCut Ecosystem","level":1},"tunes":{"alignment":{"alignment":"left"}}},{"id":"QXkrmUXXqn","type":"image","data":{"file":{"url":"https://assets.polkastarter.com/meghioimg068ymu5zf222qdoyg5t"},"caption":"","withBorder":false,"stretched":false,"withBackground":false,"url":"https://assets.polkastarter.com/meghioimg068ymu5zf222qdoyg5t"}},{"id":"c_3VnVRdvk","type":"paragraph","data":{"text":"\nThe $FCD token is at the center of FreshCut's ecosystem, fostering content production and fan involvement. FreshCut mobile app and Discord community members may earn $FCD using Create-and-Earn and Engage-and-Earn features. To thank creators for their work, fans may use $FCD, which will allow them to buy special digital collectibles developed with the help of FreshCut artists. Additional perks include becoming a part of the FreshCut ecosystem, as well as having a say in platform and community choices through FreshCut's DAO."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"QcTOMQw5v6","type":"paragraph","data":{"text":"Advertising and sponsorship opportunities are expected to be a component of FreshCut's future plans. Special campaign activations will provide $FCD holders with product and reward possibilities."},"tunes":{"alignment":{"alignment":"left"}}},{"id":"c603GgWTUX","type":"image","data":{"file":{"url":"https://assets.polkastarter.com/zxeam62o4ic1lmm3vuzndn9xbe47"},"caption":"","withBorder":false,"stretched":false,"withBackground":false,"url":"https://assets.polkastarter.com/zxeam62o4ic1lmm3vuzndn9xbe47"}}],"version":"2.27.0"}